This week I’m beginning to promote my first qigong class offering in Portland, Energetic Grounding, a Shanti System class I’ll be teaching at a great neighborhood movement studio called Ready Set Grow. I’m writing this post to share my process in doing that. (My big, scary inner-critic is trying to make the process more difficult than it needs to be, and writing through the fear helps.)
Today I would like to promote the class on my Instagram and on my personal Facebook page. How do I do that?
First of all, I need to look at the promotional materials they gave me. Yay! They gave me the link above, which I’m using on this page 🙂
Hmmm, I’m noticing there’s a difference in the time than what I was expecting… I need to get in touch with them about that. I’ll do that now.
Email sent. I’ll wait to promote the class once that issue is straightened out.
For Instagram, I would like to start posting 3-5 times a week to start introducing people to what I’m teaching in the class. I can post a video of the daoyin, stuff about Taiji philosophy, movement stuff, training pictures, my logo-making process, all that fun stuff. Social media is supposed to be fun, right? Right. Have fun, Michelle!
For Facebook….oh God, I’m scared of Facebook. So many people with opinions about stuff are on there, it’s terrifying. BUT, I think I might get some class signups by telling some long-lost friends who are on Facebook about it. It’s a great business promotion tool, and I don’t intend to hide from it forever.
The big thing I’m trying to figure out on Facebook right now is whether I need to have a business Facebook page to have a business Instagram page. I think I might, I think they might need to link through the “Meta Business Suite,” as it’s called. Yikes. I can make a business Facebook page, though, it will help. I’ve done it before. I’ll try to do it now…
Ah ha! I’ve already done it. I spent some time just now putting photos and a couple posts on my new Portland Martial Arts & Crafts FB page. Yay!
OK! I just checked email and the time issue has been cleared up with Ready Set Grow. I can move forward with promoting the class! I think I’ll make a big announcement tomorrow morning on my Instagram & Facebook accounts. For now, I need to send my teacher the link to the class. Ah! And I need to add a PMA&C page on this blog so I can put my teaching bio there. I’ll start that next.
ONWARD!
Michelle Folk Johnson 